Industry problem
Prioritize acquisition within a serviceable market instead of treating every prospect equally.
Buying event
An expressly requested elective consultation
Potential signals
Authorized inquiries and aggregate service-area education; no inferred health conditions
DemandVerified workflow
Define the customer and market → review available signals and permissions → prioritize → activate → measure.
Activation
General advertising where eligible and requested follow-up
Measurement
Agree baseline, qualified opportunities, customer outcomes, costs, and a comparable review period before launch.