Industry problem
Prioritize acquisition within a serviceable market instead of treating every prospect equally.
Buying event
A defined repair, replacement, or improvement need
Potential signals
Service-specific context and authorized engagement
DemandVerified workflow
Define the customer and market → review available signals and permissions → prioritize → activate → measure.
Activation
Serviceable territory planning and eligible acquisition channels
Measurement
Agree baseline, qualified opportunities, customer outcomes, costs, and a comparable review period before launch.